Sheila’s career evolved from Marketing to Communications as she accepted a position at WPXI-TV in Public Affairs. Sheila was matched with community projects and civic leaders that would change her career direction from an on-air talent to community outreach. Sheila went back to college to obtain her first Master’s Degree in Journalism from Point Park University. At the time of graduation she was hired at WQED Multimedia as a Community Liaison and National Media Outreach Coordinator. She worked as production assistant for Black Horizons programming and co-produced the WAMO Radio/WQED program Teen Talk.
Currently, Sheila is the Outreach and Communications Director, at the University of Pittsburgh, Office of Child Development. For more than a decade Sheila has worked in partnership with service professionals and agencies, policy makers, administrators and others who work to improve the lives of children, families and communities. Her efforts reach over 30 local communities and have enriched the lives of over 6000 families. Sheila has championed outreach and projects which has incited over $7 million in Public/Private investments.
Sheila’s second Master’s Degree is in Sociology and she’s currently working towards a Ph.D. in Sociology and Urban Studies where she plans to research and publish on cultural retentions and identity affecting minority groups. Sheila volunteers and serves on numerous Boards and committees including the Urban League of Pittsburgh, Southwestern Pennsylvania AIDS Planning Coalition, The Greater Pittsburgh Healthy Marriage Coalition, The Langston Hughes Poetry Society, Youth Crime Prevention Council, The Allegheny County Jail Collaborative, The Central Northside Neighborhood Council, Pittsburgh Association for Education of Young Children (PAEYC) and The Pittsburgh Black Media Federation.